Creator Growth & UGC Lead Operations Manager

YOU Cosmetics

Part-time

Pembroke Pines, FL, US (Remote)

About the job

Job Summary
*** In person Job // NOT REMOTE ***Location Pembroke Pines , Florida 33027***

This Role is Outcome-based. This is an execution role, not a strategy role.

We are seeking an energetic and detail-oriented Creator Growth & UGC Operations Lead to lead the development and execution of strategies that expand our creator community and optimize user-generated content (UGC) initiatives. In this pivotal role, you will drive creator engagement, streamline content operations, and ensure the seamless management of creator partnerships. Your proactive approach will foster a vibrant ecosystem of creators, elevate brand presence through authentic content, and support scalable growth across platforms. If you thrive in a fast-paced environment and are passionate about empowering creators, this is your opportunity to make a significant impact!

This Candidate is responsible for building and running a content creator factory.

Not PR.
Not “brand relationships.”
Not pretty decks.

This role exists to produce a high volume of usable creator videos every month and turn creators into a repeatable pipeline.

If they succeed, the brand will never be short on content, ads, or creators again.

CORE RESPONSIBILITIES

1. Creator sourcing at scale

  • Find and shortlist 300–500 beauty creators per month
  • Focus on mascara, lip, GRWM, and demo creators
  • Maintain a live creator database
  • Continuously bring new creators into the top of funnel

This is daily work, not occasional.

2. Outreach & recruitment

  • Run daily DM/email outreach
  • Pitch creators into the Creator Test Group
  • Send forms, answer questions, and qualify applicants
  • Secure written content commitments before shipping

KPI: creators approved per week.

3. Factory operations

  • Manage creator pipeline (sourced → shipped → posted → paid)
  • Track deliveries, deadlines, content, and performance
  • Run follow-ups and enforce timelines
  • Maintain a blacklist and priority creator list

This is operations, not vibes.

4. Content production management

  • Distribute creator briefs and hooks
  • Ensure creators film correct formats (before/after, wear tests, comparisons)
  • Collect and organize all videos
  • Tag content by quality, hook, and ad potential

KPI: usable videos per month.

5. Performance & bonus tracking

  • Track posted links and view counts
  • Calculate bonus eligibility
  • Prepare monthly payout sheets
  • Identify top performers

KPI: % of shipped kits that turn into posted videos.

6. Winner development

  • Flag high-potential creators
  • Build a bench of reliable creators
  • Prepare top creators for long-term deals, ads, and campaigns

This is how the factory compounds.

SUCCESS METRICS FOR THIS ROLE

Primary KPIs:

  • Number of creators recruited per month
  • Number of kits shipped with confirmed commitment
  • Number of videos received
  • Number of videos posted
  • % conversion from shipment → post
  • Growth of “promoted creators” list

If content volume isn’t rising, this role is failing.

WHO THIS ROLE IS FOR : This is for someone who:

  • Is comfortable DM’ing hundreds of creators
  • Likes building systems and tracking pipelines
  • Is relentless with follow-ups
  • Understands TikTok/IG creator culture
  • Has worked with influencers, UGC, or affiliate programs
  • Is organized, fast, and outcome-driven

This is not for someone who:

  • only wants to plan campaigns
  • is uncomfortable chasing people
  • needs constant creative direction
  • is “brand only” and hates spreadsheets

REQUIRED SKILLS

  • Creator sourcing (TikTok, Instagram, YouTube Shorts)
  • Outreach and negotiation
  • Google Sheets / Airtable / Notion
  • Pipeline tracking
  • Clear written communication
  • Basic understanding of short-form content
  • Extreme follow-through

Strong plus:

  • Experience with TikTok Shop
  • Experience collecting UGC for ads
  • Affiliate or seeding program management

Requirements

  • Proven experience managing creator communities or influencer marketing programs with a focus on growth and engagement
  • Strong understanding of social media platforms such as TikTok, Instagram, YouTube, or similar channels where UGC thrives
  • Excellent project management skills with the ability to juggle multiple campaigns simultaneously while maintaining attention to detail
  • Exceptional communication skills—able to clearly articulate expectations and provide constructive feedback to creators
  • Analytical mindset with proficiency in tracking performance metrics using tools like Google Analytics or platform-specific insights dashboards
  • Ability to build authentic relationships with diverse creator profiles while maintaining professionalism and transparency
  • Knowledge of legal considerations related to UGC rights, licensing agreements, and compliance standards

Join us in shaping the future of creator-driven content! This role offers an exciting opportunity to influence brand storytelling through authentic voices while working in a dynamic environment that values innovation, collaboration, and growth.

Job Type: Part-time

Pay: $2,000.00 - $2,400.00 per month

Expected hours: 20 – 25 per week

Work Location: In person