Social Media and Marketing Coordinator

Job Summary

We are seeking a dynamic and creative Social Media and Marketing Coordinator to join our team. This role is essential in developing and executing innovative digital marketing strategies, managing social media platforms, and enhancing our brand presence across various channels. The ideal candidate will have a strong background in social media management, content creation, graphic design, and digital marketing analytics to drive engagement and growth. This position offers an exciting opportunity to shape our online identity and connect with our target audience effectively.

Responsibilities

• Develop, implement, and manage comprehensive social media strategies across platforms such as Facebook, Instagram, TikTok, and others.
• Strong photography and content creation skills
• Create engaging content including photos, graphics, videos, and blog posts to promote brand awareness and campaigns.
• Optimize content for SEO by conducting keyword research and integrating relevant keywords into posts and website content..
• Analyze web analytics using Google Analytics and web analytics tools to assess campaign performance and adjust strategies accordingly.
• Maintain consistent branding across all digital channels while ensuring high-quality proofreading and editing of all content.
• Foster relationships with influencers, media outlets, and community partners through public relations efforts.
• Collaborate with cross-functional teams including videographers, and web developers to produce cohesive marketing materials.
• Monitor industry trends in social media marketing and digital advertising to recommend innovative approaches for continuous improvement.

Experience

• Proven experience in social media management
• Photography and content creation skills
• Knowledge of SEO best practices including keyword research
• Strong understanding of branding principles, public relations strategies, e-commerce integration, and digital marketing trends.
• Excellent written communication skills with an eye for proofreading and content quality assurance.
• Ability to analyze data insights to inform strategic decisions in social media marketing efforts. This role is perfect for a passionate marketing professional eager to make a significant impact through innovative digital strategies while working in a collaborative environment dedicated to growth and creativity.
• Bonus if you have knowledge and experience with culinary, agriculture, sustainability, or restaurant industry

Pay: $18.00 - $22.00 per hour

Expected hours: 20.0 – 30.0 per week

Education:

• Associate (Preferred)

Experience:

• Photography: 1 year (Required)
• Content Creation : 2 years (Required)

Work Location: In person