Marketing & Influencer Associate
Full-time
Whippany, NJ, US
About the job
Job Title: Marketing & Influencer Management Associate (In-Person)
Location: Whippany, NJ (In-Office)
Company: IAI Smart Inc.
Employment Type: Part-Time/Full-Time
About IAI Smart Inc.
IAI Smart Inc. is a technology-driven company building innovative consumer brands across smart home, consumer electronics, and emerging tech. Our portfolio includes e-commerce and retail-focused brands that rely heavily on digital marketing, creator partnerships, and performance analytics to drive growth.
We are seeking a highly motivated, detail-oriented Marketing & Influencer Management Associate to support our marketing initiatives, social media presence, and influencer partnerships. This is an in-person role based in Whippany, NJ, working closely with leadership, creative, and product teams.
Role Overview
This role sits at the intersection of marketing execution, influencer relations, social media management, and performance analytics. You will be responsible for assisting with day-to-day marketing operations, managing influencer programs, supporting Shopify initiatives, and ensuring campaigns are properly tracked and optimized through analytics and attribution.
The ideal candidate is both creative and analytical, understands modern e-commerce marketing, and is comfortable managing multiple moving parts across platforms.
Key Responsibilities
Marketing & Campaign Support
- Assist in planning and executing digital marketing campaigns across paid, organic, and influencer channels
- Support product launches, promotions, and seasonal campaigns
- Coordinate with creative and leadership teams to ensure messaging consistency
Social Media Management
- Assist in managing brand social media accounts (Instagram, TikTok, YouTube, LinkedIn, etc.)
- Support content scheduling, posting, and community engagement
- Track social performance metrics and identify optimization opportunities
Influencer & Creator Management
- Identify, outreach, and onboard influencers and creators aligned with brand goals
- Manage influencer relationships, communications, contracts, and deliverables
- Track influencer campaigns, affiliate links, and performance outcomes
- Support gifting programs, UGC sourcing, and long-term creator partnerships
Shopify & E-commerce Support
- Assist with Shopify store management, including product listings, collections, and promotions
- Support marketing integrations (email, SMS, affiliate, influencer platforms)
- Help coordinate campaigns that drive traffic and conversions to Shopify
Analytics & Data Attribution
- Track and report on marketing performance using tools such as GA4, Shopify analytics, ad platforms, and influencer dashboards
- Assist with UTM strategy, attribution tracking, and campaign performance reporting
- Help translate data into insights that inform marketing decisions
Required Qualifications
- 1–3+ years of experience in marketing, social media, influencer management, or e-commerce
- Hands-on experience with Shopify
- Experience managing or supporting influencer programs and creator relationships
- Strong understanding of digital marketing fundamentals (paid, organic, social, e-commerce)
- Familiarity with analytics, reporting, and attribution concepts (GA4, UTMs, platform analytics)
- Strong organizational skills and attention to detail
- Excellent written and verbal communication skills
Preferred Qualifications
- Experience with influencer/affiliate platforms (e.g., UpPromote, Partnero, GRIN, Aspire, etc.)
- Experience with paid media platforms (Google Ads, Meta, TikTok Ads)
- Familiarity with email/SMS platforms (Klaviyo or similar)
- Experience working with consumer electronics or DTC brands
What We’re Looking For
- A self-starter who thrives in a fast-paced, in-person environment
- Someone who can balance creative execution with data-driven thinking
- Strong interpersonal skills for managing influencer and partner relationships
- A team player who is comfortable wearing multiple hats
Work Location Requirement
This is a fully in-person role based in Whippany, NJ. Candidates must be able to commute to and work from our office.
**PLEASE DO NOT CALL DIRECTLY AND NO RECRUITERS