Social Media Manager and Content Creator

<Job Overview>
Are you passionate about crafting compelling stories and engaging audiences across digital platforms? We’re seeking a dynamic Social Media Manager and Content Creator to elevate our brand’s online presence! In this role, you will develop innovative content strategies, manage social media channels, and foster meaningful relationships with our community. Your creativity and strategic mindset will drive brand awareness, boost engagement, and support our digital marketing goals. If you thrive in a fast-paced environment and love turning ideas into captivating visuals and narratives, this opportunity is perfect for you!

<Duties>

• Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase brand visibility and engagement.
• Create high-quality, engaging content including graphics, videos, photography, and written posts that align with brand voice and marketing objectives.
• Manage daily social media activities using tools like Hootsuite or Buffer to schedule posts, monitor performance, and optimize campaigns.
• Conduct social listening to monitor brand reputation, industry trends, and competitor activity; leverage insights to refine content strategies.
• Utilize Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) for designing visuals and editing videos that captivate audiences.
• Implement SEO best practices and keyword research to enhance content discoverability across digital channels.
• Analyze web analytics and social media metrics using tools like Google Analytics to measure campaign success and identify opportunities for growth.
• Collaborate with cross-functional teams including marketing, PR, and E-commerce to ensure consistent branding and messaging.
• Engage with followers by responding promptly to comments, messages, and reviews to build strong community relationships.
• Support public relations efforts by creating press releases, managing media inquiries, and fostering positive media coverage.

<Skills>

• Proven experience in social media management and content creation with a portfolio showcasing diverse multimedia projects.
• Strong graphic design skills using Adobe Photoshop, Illustrator, and Adobe Creative Suite; video editing experience is a plus.
• Familiarity with social listening tools and techniques to track brand sentiment and industry trends.
• Knowledge of SEO principles, keyword research methods, and web analytics platforms such as Google Analytics.
• Experience with social media scheduling tools like Hootsuite or Buffer for efficient campaign management.
• Ability to craft compelling copy tailored for different platforms while maintaining consistent branding.
• Excellent proofreading skills ensuring all content is accurate, clear, and aligned with brand standards.
• Strong relationship management skills to foster partnerships with influencers, media outlets, and community members.
• Understanding of Facebook Advertising campaigns for targeted outreach and lead generation in e-commerce contexts.
• Basic photography skills for capturing high-quality images that enhance visual storytelling. Join us in shaping the future of our digital presence! This paid position offers an exciting opportunity to showcase your creativity while making a tangible impact on our brand’s growth across the digital landscape.

Job Type: Full-time

Pay: $45,000.00 - $50,000.00 per year

Benefits:

• Paid time off

Work Location: In person