TikTok Shop Operations Manager

🎯 TikTok Shop Operations Manager

Location: Los Angeles / Hybrid / Remote

Type: Full-time

💡 About Influu

Influu USA is a leading TikTok Official Partner Agency, recently honored as TikTok Shop Partner of the Year 2025.

With over 8 years of influencer marketing experience and 4 years at the forefront of TikTok Shop, Influu has expanded to 8 TikTok Shop markets globally and ranks as a top agency in every country we serve.

By joining Influu, you will have the opportunity to:

Work directly with top global brands

Collaborate closely with the TikTok platform

Gain hands-on experience and deep insight across all aspects of social e-commerce

We are looking for individuals who are ambitious, driven, and passionate, and who want to grow rapidly together with Influu.

🚀 Role Overview

We are looking for a TikTok Shop Operations Manager who will take full ownership of shop performance, covering store operations, product setup, logistics coordination, inventory planning, and conversion optimization.

This role is highly hands-on and data-driven. You will act as the central operator connecting products, creators, logistics, and platform mechanics to drive sustainable GMV growth.

🛠️ Key Responsibilities

End-to-End Shop Operations

Own daily TikTok Shop operations, including product listing, onboarding, content readiness, pricing, and compliance

Ensure all SKUs are correctly set up with optimized titles, descriptions, images, attributes, and category mapping

Maintain shop health metrics and operational compliance

Product & Cart Optimization

Optimize product detail pages (PDP) for conversion (pricing, bundles, promotions, visuals, hooks)

Design and optimize product carts for livestreams and shoppable content

Identify hero SKUs and build winning product combinations and bundles to increase AOV

Inventory, Logistics & Forecasting

Manage inventory levels across active SKUs and forecast demand based on campaigns, creators, and livestream plans

Coordinate with brands, warehouses, and 3PL partners on fulfillment, shipping timelines, and restocks

Prevent out-of-stock risks and overstock issues through proactive planning

Monitor order fulfillment performance, shipping SLAs, and logistics-related KPIs

Customer Service & After-Sales

Oversee TikTok Shop customer service workflows, including inquiries, refunds, returns, and disputes

Ensure timely responses and resolution aligned with platform standards

Identify recurring customer issues and work with brands to improve product or logistics experience

Campaign & Growth Execution

Plan and execute platform campaigns (Flash Sale, Mega Campaigns, Coupons, Bundles, etc.)

Align promotions with creator content, affiliate strategy, and livestream calendars

Track campaign performance and continuously optimize for GMV, CVR, and ROI

Data Analysis & Performance Reporting

Monitor and analyze key metrics: GMV, CTR, CVR, AOV, refund rate, fulfillment rate, and inventory turnover

Build weekly and monthly performance reports and actionable insights

Identify growth levers and operational bottlenecks

Cross-functional & Platform Collaboration

Work closely with Creator, Livestream, Paid Media, and Account teams

Communicate with TikTok Shop platform teams (AMs, category ops, support) when needed

Act as the operational bridge between brands and internal execution teams

✅ Requirements

1–2+ years of experience in TikTok Shop, e-commerce operations, or social commerce

Strong understanding of TikTok Shop backend, logistics flow, and fulfillment models

Proven experience managing inventory, forecasting, and SKU-level performance

Strong analytical mindset and operational discipline

High ownership, fast execution, and comfort with ambiguity

Fluent in English; Chinese is a plus

🌟 Nice to Have

Experience working with TikTok Ads / Shop Ads (GMV Max, Live Shopping Ads, Product Ads, Spark Ads)

Ability to collaborate with paid media teams and understand traffic → conversion → inventory linkage

Experience managing high-SKU-count shops or fast-growing brands

• Familiarity with livestream commerce and affiliate ecosystems