Social Media Specialist
Full-time
Rosemont, IL, US
$55k - $60k
About the job
Feldco Marketing: Multimedia Specialist/Social Media Specialist
Are you passionate about writing, storytelling, and digital content creation? Do you thrive inthe fast-paced social media sphere? Feldco Windows, Siding, Doors & Roofing – America’s #1 Window and Door Company – is looking for a dynamic Multimedia/Social Media Specialist to join our innovative team.
This person should have a deep interest in all things creative. At the core of the position is social media content creation and curation – from brainstorming, to shooting, to editing, to posting and engaging, and all the steps in between. Although your work will primarily focus on our social media channels, you’ll also possess the skillset to support other creative marketing efforts as needed. So, whether it’s short form social content, an email header image, or graphics for a broadcast television commercial, this person should be passionate about creative’s role in our marketing efforts, from all avenues.
In this role, you’ll collaborate with marketing leadership to bring creative projects to life across multiple campaigns, playing a key part in our overall marketing initiatives and strategy. Reporting to the Creative Marketing Manager, this position thrives on collaborative efforts across all departments, functioning like an internal agency to drive cohesive and effective campaigns.
This is an onsite position at our headquarters, a place where we work very hard to achieve company goals, but also have a lot of fun doing it with great work events, a relaxed atmosphere, and some really stellar people that love their jobs.
What You’ll Do:
- Perform research on industry trends, competitors, and our target audience.
- Create and curate engaging/creative social media content, including videos, photography, images, graphics, and written copy.
- Develop and implement social media strategies aligned with company goals to increase brand awareness, engagement, and website traffic.
- Manage multiple social media accounts and regularly post updates and interact with followers.
- Monitor and analyze social media metrics to measure the effectiveness of campaigns and adjust strategies accordingly to maximize engagement, brand awareness, and new followers.
- Stay up to date on social media trends, algorithms, and best practices to ensure the brand is always at the forefront of industry trends.
- Collaborate with other marketing and communications teams to ensure brand messaging is consistent across all channels.
- Build and maintain relationships with influencers and brand advocates to increase brand reach.
- Help the creative team brainstorm ideas for content across various channels.
- Assist with writing, shooting, editing, and graphic design/VFX content for a variety of mediums, contributing to the creation of engaging content for our social, website, digital platforms, etc.
- Collaborate with the team to meet tight deadlines, ensuring the delivery of high-quality content that aligns with industry best practices and customer expectations.
- Support the optimization of creative content to ensure alignment with brand goals, target audiences, and digital trends.
- Participate in special projects and provide support for additional assignments as directed by management.
Position Qualifications:
- Bachelor's degree in marketing, communications, or a related creative field.
- A passion for storytelling, marketing, and the communication of ideas.
- Proven experience in social media content creation and management – must submit portfolio of work for consideration.
- Strong analytical skills and ability to interpret social media metrics.
- Proficiency in social media analytics software.
- Experience and proficiency with social media platforms (Facebook, Instagram, Threads, X, etc.) and content creation tools: Adobe Creative Suite, Adobe Express, Canva, etc.
- Experience with social media advertising campaigns – both organic and paid.
- Ability to adapt quickly to changes in social media trends and algorithms.
- Excellent written and verbal communication skills.
- Creative problem-solving skills.
- Ability to travel to commercial shoots as well as outer markets to capture content.
- Strong ability to manage multiple tasks and work in a fast-paced environment.
- Detail-oriented with excellent time management and organizational skills.
- A collaborative mindset – excited to work as part of a creative team.
- Ability to take feedback and incorporate it into projects to ensure the best results.
- Experience with Generative AI platforms a plus (Google Labs AI suite, OpenAI Sora, etc.)
Job Information:
- Employment Type: Full-Time.
- Location: 6300 North River Road, Rosemont, IL, 60018.
- Hours: Monday To Friday, 8:30am to 5pm. May require availability for occasional off-hours or weekend events.
- Salary: $55,000- $60,000 per year.
What Can Feldco Offer You?
- Leadership - We are the #1 Replacement Window, Door and Siding Company in America! We take great pride in our leadership and transformation of the home improvement market.
- Growth - We have more than quadrupled our business over the past few years and are presently expanding into more new markets.
- Advancement - We have recently promoted many internal staff members to senior management positions and offer external training.
- Security - We operate profitably and are enhancing the benefits and care of our employees.
- Professionalism - We are investing heavily in quality improvements and establishing industry-best operations.
- Teamwork - We are focused on assisting each other and working together to take care of our customers.