Social Media Marketing Specialist - Part Time

Job Summary
We are seeking a dynamic and energetic Social Media Marketing Specialist to join our team on a part-time basis. In this role, you will be the driving force behind our social media presence, creating engaging content, managing campaigns, and building meaningful relationships with our online community. Your creativity and strategic mindset will help elevate our home remodeling brand visibility across multiple platforms, ensuring we connect authentically with our target audience. This is an exciting opportunity for a passionate digital marketing enthusiast eager to make a tangible impact through innovative social media strategies.

Responsibilities

• Develop and implement comprehensive social media marketing strategies to enhance brand awareness and engagement across platforms such as Facebook, Instagram, , LinkedIn, and Youtube.
• Create compelling content including graphics, videos, photography, and written posts that align with brand voice and marketing goals.
• Conduct social listening to track brand mentions, industry trends, and competitor activity, providing insights to refine campaigns.
• Optimize content for SEO by incorporating relevant keywords and hashtags to increase organic reach.
• Collaborate with the marketing team on paid advertising campaigns such as Facebook Ads to target specific audiences effectively.
• Engage with followers by responding to comments and messages promptly while maintaining a positive brand image.
• Support public relations efforts by managing online reputation and fostering relationships with influencers and media outlets.
• Stay current with emerging social media trends, platform updates, and best practices in digital marketing.
• Visit home remodeling jobsites to take photos and videos for posting.
• Create time lapse videos
• Leverage our Design Center and other designers for inspiration

Skills

• Proven experience in social media management and digital marketing strategies.
• Proficiency in graphic design software such as Adobe Photoshop and Adobe Illustrator for content creation.
• Strong knowledge of Adobe Creative Suite applications including Photoshop, Illustrator, and Premiere Pro for multimedia editing.
• Familiarity with social listening tools and techniques to monitor brand sentiment and industry trends.
• Knowledge of SEO principles, keyword research, and web analytics
• Ability to create engaging visual content through photography and video editing skills.
• Understanding of Facebook Advertising platform for targeted ad campaigns.
• Excellent proofreading skills to ensure high-quality content output.
• Strong relationship management skills to foster partnerships with influencers, media contacts, and community members.
• Join us as a Social Media Marketing Specialist — Part Time — where your creativity fuels our growth! Bring your passion for digital storytelling, strategic thinking, and love for all things social media to help us connect authentically with our audience while advancing your career in a vibrant environment committed to innovation!

Job Type: Part-time

Pay: $24.00 - $29.00 per hour

Expected hours: 10 – 20 per week

Work Location: In person