Influencer Marketing Lead

VirtualVocations

Irving, TX, USA

About the job

A company is looking for an Influencer Marketing Lead (Sports Predictions).

Key Responsibilities

Develop and execute a full-funnel influencer strategy for the sports prediction product

Source and manage a diverse portfolio of influencers across major social media platforms

Negotiate commercial agreements to ensure efficient partnerships aligned with target CPM

Required Qualifications

5+ years of experience in Influencer Management within the US Sports Betting or regulated gaming sectors

Deep understanding of the US influencer landscape and talent management

Experience in building influencer programs or launching acquisition channels in regulated markets

Proficiency with influencer management tools for tracking and attribution

Strong negotiation skills and ability to manage relationships with agencies and talent managers