We are hiring a Fractional Growth Marketing Manager for 3 locations to own our client acquisition system end-to-end — from paid traffic to booked consults to closed memberships.

This is not a social media role and not a media-buyer-only role. This position is accountable for revenue outcomes, not vanity metrics.

Core Responsibilities

Growth & Acquisition

Manage Meta (FB/IG) + Google Search ads
Own cost per booked consult and CPA
Build and optimize funnels and landing pages
Implement and manage retargeting campaigns

Conversion Optimization

Improve website and landing page conversion rates
Optimize forms, calendars, and booking flows
Reduce friction from lead → booked consult → show

CRM & Automation (GoHighLevel)

Manage lead follow-up sequences (SMS/email/call)
Optimize speed-to-lead (<60 seconds)
Improve show rates and no-show recovery

Messaging & Creative Direction

Develop ad hooks and offers based on sales call insights
Improve lead quality through better pre-qualification
Continuously test and iterate creative and copy

Sales Alignment

Weekly alignment with ownership / sales lead
Track lead quality feedback and objections
Optimize marketing based on what actually closes

KPIs (Non-Negotiable)

Cost per booked consult
Show rate %
Cost per new member (CPA)
Net new members per month
Lead → booking %
Booking → show %

Who This Role Is NOT For

Social media managers
Influencers or content-only marketers
Media buyers who don’t touch funnels or sales
Anyone who avoids revenue accountability

Job Type: Part-time

Pay: $3,000.00 - $6,000.00 per month

Expected hours: 20 – 30 per week

Work Location: Hybrid remote in Allen, TX

Fractional Growth Marketing Manager (Revenue-Owned)

About the job