Marketing Expert – Lead Generation (Fuel & Construction Service)

React Fueling

Part-time

Caldwell, TX, US

$50/h - $90/h

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About the job

Job Title

Marketing Expert – Lead Generation (Fuel & Construction Services)

Job Type

Full-Time or Part-Time (Flexible)
Open to fractional / senior candidates

About React Fueling

React Fueling is a fast-growing Texas-based on-site diesel and DEF delivery company serving construction, industrial, and commercial job sites. We specialize in reliability, fast response, and professional service.

This role is not about branding or social media vanity.
We are hiring one person whose primary responsibility is to generate inbound leads daily.

What This Role Is Responsible For (Very Important)

You will own lead generation for React Fueling.

Your job is simple to define:

Make the phone ring with qualified customers who need fuel.Core ResponsibilitiesLead Generation (Primary)

  • Drive daily inbound leads (calls, form fills, quote requests)
  • Optimize and manage Google Business Profile
  • Run and optimize Google Ads (call-focused, local service style)
  • Create and manage local listings and marketplace posts
  • Improve local SEO visibility (“diesel delivery near me”, etc.)

Conversion Support

  • Improve lead response flow and follow-up
  • Track calls, leads, and conversion quality
  • Identify which channels convert best and double down

Reporting & Accountability

  • Weekly reporting on:
  • Leads generated
  • Cost per lead
  • Conversion quality
  • Continuous optimization based on results

What This Role Is NOT

❌ Not a social media influencer role
❌ Not a branding or design position
❌ Not content-for-content’s-sake
❌ Not someone who needs daily direction

If your experience is mostly posting graphics or writing captions, this role is not a fit.

Required Experience

  • Proven experience generating leads for local service businesses
  • Strong knowledge of:
  • Google Business Profile
  • Google Ads (local / call-based)
  • Local SEO
  • Comfortable being measured on results, not activity
  • Able to work independently and execute quickly

Preferred Experience

  • Construction, fuel, logistics, rental, or industrial services
  • Experience scaling lead volume for service companies
  • Familiarity with call tracking and attribution tools

Compensation

  • $50–$90/hour depending on experience
  • Or salary + performance bonuses (open to discussion)
  • Bonuses tied directly to:
  • Lead volume
  • Cost per lead
  • Revenue influence

We pay for results, not promises.

How Success Is Measured (30–60 Days)

  • Consistent inbound leads
  • Lower cost per lead over time
  • Improved call quality
  • Clear ROI from marketing spend

Why This Role Matters

This position directly impacts revenue every single day.
You will work closely with ownership and have a real seat at the table in scaling the business.

How to Apply

Apply with:

  • A brief summary of how you’ve generated leads for service businesses
  • Examples of campaigns, industries, or results (if available)

Pay: $50.00 - $90.00 per hour

Expected hours: 10.0 – 30.0 per week

Work Location: In person

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