In-Store Influencer

Job Overview
We are seeking a dynamic and creative In-Store Influencer to join our marketing team. This role involves engaging with customers in-store to promote our brand, products, and digital marketing campaigns. The ideal candidate will leverage their expertise in social media marketing, content creation, and digital advertising to drive brand awareness and sales. As an In-Store Influencer, you will play a key role in bridging the gap between physical retail and online presence, utilizing various marketing tools and platforms to maximize outreach and engagement.

Responsibilities

• Engage with customers on-site to promote products and brand messaging through authentic interactions.
• Create compelling content for social media platforms, including Instagram, Facebook, and TikTok, showcasing in-store experiences.
• Implement multichannel marketing strategies integrating in-store promotions with digital campaigns.
• Utilize SEO best practices to optimize content visibility across online channels.
• Manage advertising campaigns using Facebook Advertising, Google AdWords, and other digital advertising tools.
• Develop engaging copywriting for promotional materials, social media posts, and email marketing campaigns.
• Analyze campaign performance using Google Analytics and other analytics tools to inform future strategies.
• Collaborate with product management and sales teams to align promotional efforts with business goals.
• Assist in planning and executing print advertising and other offline marketing initiatives.
• Support e-commerce initiatives by integrating in-store promotions with online sales channels.

Requirements

• Proven experience or strong interest in social media marketing, digital marketing, or content marketing.
• Familiarity with SEO, Google Analytics, Google AdWords, Facebook Advertising, and marketing automation tools.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for content creation.
• Knowledge of WordPress, HTML basics, and e-commerce platforms is a plus.
• Strong research skills to stay updated on industry trends and competitor activities.
• Excellent copywriting skills with the ability to craft compelling messages for diverse audiences.
• Ability to analyze data and optimize campaigns based on performance metrics.
• Strong communication skills and the ability to engage effectively with customers both online and offline.
• Creative mindset with a passion for influencer marketing and brand storytelling. Join us as an In-Store Influencer to help shape the future of our brand’s presence both in-store and online through innovative marketing strategies!

Job Type: Full-time

Pay: From $9.00 per hour

Expected hours: No more than 40 per week

Benefits:

• Employee discount

Work Location: In person