Marketing & Content Coordinator

AFCO Performance Group

Part-time

Wixom, MI, US (Remote)

About the job

The why.

Our teams across sales, design, development, and production continue to deliver high-performance products used by major automakers, professional racers, and award-winning influencers. This has ignited massive interest in our innovations. We need you to help present these achievements with clarity, accuracy, and excellence.

What’s missing?

Your creative vision. A storyteller with the talent to capture defining moments, someone who can reveal the passion behind the process, honor the history that got us here, and present our work with the same excellence that drives our products. Celebrate the team and show our products the way they deserve to be seen.

Role overview

The Marketing & Content Coordinator plays a critical role in shaping how our products and brand are presented to the world. This position oversees the full lifecycle of content creation, digital presence, new product launches, promotions, and event preparation while ensuring our story is consistently told with clarity, accuracy, and impact. Gain experience across a wide range of marketing functions. Be creative, stay organized, and bring excitement to grow your career in marketing. It’s time to start your legacy.

Your focus

  • Curate and aid development of new product content, including photos, descriptions, and video assets
  • Conduct ongoing product content audits to ensure accuracy and completeness
  • Implement and publish updated web content
  • Monitor advertising performance and report on seasonal and strategic promotions
  • Respond to Google reviews, coordinate with influencers, and maintain customer feedback channels
  • Organize the creation and updates of signage for events, promotions, and product displays
  • Contribute to the end-to-end process for new product launches
  • Execute ACES/PIES product data updates
  • Ensure consistency and correctness of product information across all sales and marketing channels
  • Support marketing campaigns with updated materials, reporting, and schedule tracking
  • Produce and schedule social media content
  • Monitor and participate in online forums
  • Contribute to continuous improvement of marketing processes and brand alignment
  • Provide general reporting and analytics as needed

The shift

You pick. We’ll work in one-week sprints with a weekly check-in for progress and goal setting. Business hours are Monday-Friday from 8:00am to 5pm EST when in-office work or equipment is needed. The position starts at 30 hours/week with the opportunity to earn full-time employment.

You bring

Content Mastery: Solid examples and past projects proving your creativity and successful implementation

Digital Savvy: Relevant social platform experience and office management software

Project Pro: Juggler of multiple campaigns, deadlines, and projects

Design Eye: Creativity and unique outside-the-box approach

Data-Driven: Analytical insights, key KPIs, and smart content decisions

Tech-Forward: Past work with CMS platforms, Shopify, email marketing tools, and basic HTML/CSS

Team Player: Clear communication, effective collaboration, and positive team engagement

Flexible & Creative: Adaptation to fast-paced environments, innovation, and attention to detail

Independence: Ability to work independently and remotely

C****ustomer First Mindset: Understanding of market demographics and effective ways to connect

Initiative & Ownership: A motivated, self-starting, what’s next attitude

About AFCO Performance Group

AFCO Performance Group engineers, manufactures, and distributes premium Shocks, Springs, Brakes, Cooling, Exhaust Products, Gauges, Scales, Specialty Tools, Chassis Setup Equipment, and Motorcycle Products through its various brands: AFCO Racing Products, Dynatech Headers, PRO Shocks, DeWitts Radiators, Longacre Racing Products, Legend Suspensions, and Custom Dynamics. AFCO Performance Group continues to build on over 40 years of manufacturing experience with quality performance products, racing engineering innovation, and superior service and support.

We believe strongly in our company values and live them out each day! We work together as One Team across all departments, Choose Positivity in everything we do, put People First, encourage speaking up because You Have a Voice, and above all else we are Driven to Succeed. If you can embrace these values and they align with who you are, then we’d love to chat with you.