Influencer Marketing Manager

Must Haves:

• 7+ years influencer, creator marketing experience.
• Ability to support the creation of full-funnel influencer/creator programs aligned with strategy and business and campaign goals.
• Maintain relationships with creators, managers, agencies, and platforms as needed.
• Understanding of creator economy and social platforms.
• Experience managing creators across storytelling, UGC, DR, and paid.
• Develop creative briefs outlining messaging, deliverables, and CTAs for the agency to utilize to build creator briefs.
• Ability to evaluate creative quality and guide improvements.
• Experience with reviewing contracts, usage rights, whitelisting, etc

Pluses:

• Experience in telecom, mobile, tech, ecommerce, or subscription models is a plus, though strong B2C services experience is also valuable.
• Familiarity with tools like Sprout Influencer, CreatorIQ, GRIN, AspireIQ, etc.
• Knowledge of AIO/SEO and influencer indexing.
• Agency/vendor management.

Day to Day:

Insight Global is looking for two Influencer Managers that will work with our agency partners to build against our strategy, review talent lists, support execution, and performance measurement of influencer and creator partnerships across social platforms. This role drives full-funnel impact by supporting programs that deliver brand storytelling, direct-response content, and optimized performance assets for paid social (including whitelisting and dark ads). This role collaborates closely with the marketing team to build partnerships that align with business objectives and resonate with target audiences. With a strong understanding of content strategy, you know how to leverage storytelling to address audience pain points, aspirations, and interests, delivering content that is engaging, valuable, and impactful. As a strategic storyteller, you combine creativity with data-driven insights to execute high-impact partnership initiatives that expand reach, build trust, and drive measurable results. This is 6-month ongoing contract and

Compensation:

$48-51/hr.

Exact compensation may vary based on several factors, including skills, experience, and education.

Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.