Social Media Specialist / Content creation specialist

Job Overview
We are seeking a creative and results-driven Social Media Specialist to join our dynamic marketing team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence and engage our audience. This role requires a strong understanding of social media marketing, content creation, and relationship management to drive engagement across various platforms.

Responsibilities

• Develop and execute social media marketing strategies to increase brand awareness and engagement.
• Create, curate, and manage published content (images, video, written) across social media platforms.
• Monitor, analyze, and report on social media performance metrics to optimize campaigns.
• Collaborate with the marketing team to align social media efforts with overall marketing goals.
• Manage relationships with influencers and partners to enhance brand visibility.
• Stay up-to-date with the latest trends in social media, SEO, and e-commerce to ensure best practices are followed.
• Utilize Adobe Creative Suite for graphic design and content creation as needed.
• Proofread all content for accuracy and adherence to brand guidelines.

Qualifications

• Proven experience in social media marketing with a strong portfolio showcasing successful campaigns.
• Familiarity with SEO principles and web analytics tools.
• Excellent relationship management skills with the ability to engage effectively with diverse audiences.
• Experience in e-commerce or public relations is a plus.
• Proficiency in Adobe Creative Suite for graphic design tasks.
• Strong proofreading skills with attention to detail in content creation.
• Ability to work independently as well as collaboratively within a team environment.
• A passion for staying current with industry trends and emerging technologies in social media.

Join us as we elevate our brand through innovative social media strategies!

Job Type: Full-time

Pay: $22.77 - $26.41 per hour

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off

Work Location: In person