Influencer Marketing Specialist

A company is looking for an Influencer Marketing Specialist. Key Responsibilities

Identify new game influencers across various platforms using game-specific targeting criteria Build and maintain organized influencer databases and audit existing ones for accuracy Negotiate deals with influencers and manage ongoing relationships to ensure collaboration and growth

Required Qualifications

3+ years of experience in a Marketing Specialist role or similar position Proven experience in managing influencer relationships from sourcing to performance evaluation Strong understanding of social media platforms relevant to gaming Proficiency in Excel/Google Sheets and Google Analytics Ability to analyze key performance metrics and make data-driven decisions