Marketing Manager
Full-time
Grand Rapids, MI, US
$50k - $65k
About the job
Marketing & Sales Manager
Urban Air Adventure Park – Grand Rapids, MI
On-site | Full-time
Where Fun Meets Strategy—and Revenue
Urban Air Adventure Park is looking for a Marketing & Sales Manager to help make us the most talked-about family destination in Grand Rapids—and to turn that attention into booked parties and group events.
This is a hands-on, mid-level role that blends digital marketing, direct sales, and community partnerships. You’ll report to the General Manager and have real ownership over results.
What You’ll Do:
Marketing
· Create and manage content for Instagram, TikTok, Facebook, and email campaigns
· Drive awareness and generate leads for parties, groups, and memberships
· Work with local influencers, guests, and brand ambassadors
· Track performance metrics like engagement, leads, and conversions
Sales
Own the full sales cycle for:
o Birthday parties
o School, camp, and sports group events
o Corporate and team-building events
o Fundraisers and memberships
· Respond to inbound inquiries and proactively conduct outbound outreach
· Close sales directly and meet defined sales targets
· Manage leads, follow-ups, and bookings using a CRM
Community & Local Outreach
· Build partnerships with schools, PTAs, youth organizations, and local businesses
· Support evenings and weekends for events or promotions
What We’re Looking For:
Required
· 2–4 years of experience in marketing, sales, or a combined role
· Proven ability to close sales, not just generate leads
· Comfortable communicating in person, on the phone, and on camera
· Experience using CRM tools, social media platforms, and email marketing tools
· Organized, proactive, and comfortable working without a rigid sales structure
Preferred
· Experience with parties, group sales, hospitality, or family entertainment
· Familiarity with the Grand Rapids market
· High energy, outgoing personality, and results-driven mindset
Compensation & Reporting:
· Base salary + performance bonus
· Reports directly to the General Manager
Why Urban Air?
· High-energy, fun work environment
· Direct impact on revenue and growth
· Opportunity to build local partnerships and own results
· Room to grow with a fast-expanding brand
Apply today and help families stop scrolling and start bouncing!
Job Type: Full-time
Pay: $50,000.00 - $65,000.00 per year
Benefits:
- Employee discount
- Paid time off
Work Location: In person