G/FORE Head of Marketing

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business. *The Head of Marketing will be responsible for shaping and executing the G/FORE’s global marketing strategy, driving consumer engagement, and strengthening brand awareness across all channels. This role requires a dynamic leader who combines creativity, data-driven insights, and deep understanding of the golf and lifestyle consumer.

This role will oversee all aspects of marketing for this global Footwear & Apparel brand—including brand strategy, creative, PR, partnerships, events, and retail marketing—while leading and developing a high-performing team.* Essential Functions

• Develop and lead the brand’s integrated marketing strategy to drive growth, customer acquisition, and retention.
• Oversee brand positioning and ensure consistent messaging across all channels, including retail, wholesale, e-commerce, social media, and events.
• Lead creative direction and brand storytelling that connects with both avid golfers and lifestyle consumers.
• Build and manage marketing budgets, ensuring ROI through performance metrics and analytics.
• Develop innovative digital and social strategies to grow brand engagement and e-commerce sales.
• Drive PR and influencer marketing initiatives, building strong relationships with athletes, ambassadors, media, and partners.
• Oversee event strategy, including golf tournaments, lifestyle activations, and experiential marketing.
• Partner cross-functionally with Design, Sales, and Retail to ensure alignment of marketing strategies with overall business objectives.
• Mentor, coach, and develop a marketing team that embodies collaboration, creativity, and results.

Competencies

• Proven success developing and executing multi-channel marketing campaigns that drive brand awareness and revenue growth.
• Strong digital and e-commerce marketing expertise, including paid media, social, and CRM.
• Excellent brand storytelling, creative judgment, and ability to connect with diverse audiences.
• Track record of building and leading high-performing teams.
• Strong analytical mindset with the ability to translate data into actionable insights.
• Passion for golf, sports, and lifestyle industries preferred.

Desired Education And Experience

• 10+ years of progressive marketing leadership experience, ideally within the golf, sports, lifestyle, or premium consumer brand space.
• Visionary leader with strategic thinking and hands-on execution skills.
• Collaborative, authentic, and able to build strong relationships across the organization.
• Entrepreneurial spirit with creativity, curiosity, and adaptability.
• Strong communicator with executive presence and ability to inspire teams

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!