Social Media Marketing Specialist
Part-time
Newark, DE, US
$18/h - $20/h
About the job
Social Media & Marketing Associate – Liquor Store
We are a busy, locally owned liquor store looking for a creative and reliable Social Media & Marketing Associate to manage and grow our online presence.
This role is hands-on and in-store focused. You’ll be creating real content—new arrivals, tastings, promotions—not generic posts.
Responsibilities
- Manage Instagram, Facebook, and Google Business posts
- Create short-form content (photos, reels, stories) in store
- Promote weekly specials, new products, tastings & events
- Respond to comments and messages professionally
- Coordinate with store manager on promotions
- Basic graphic design using Canva (or similar)
- Track engagement and suggest ideas to increase traffic
Requirements
- Must be 21+ (alcohol-related business)
- Experience managing social media for a business (preferred)
- Comfortable taking photos/videos in store
- Knowledge or interest in wine, spirits, or beer is a big plus
- Reliable, organized, and detail-oriented
- Local to the area (on-site content required)
Nice to Have
- Experience with liquor stores, restaurants, or retail
- Influencer or content creation background
- Basic understanding of promotions and customer engagement
Why Work With Us
- Flexible schedule
- Creative freedom
- Growing local business
- Opportunity to expand role across multiple stores
Job Type: Part-time
Pay: $18.00 - $20.00 per hour
Expected hours: 20 per week
Work Location: In person