[Remote] Account Director, Influencer Marketing (East Coast)
USA
About the job
Note: The job is a remote job and is open to candidates in USA. Viral Nation specializes in building social-first ecosystems for brands, and they are seeking an Account Director with a strong background in influencer marketing and social media. The role involves leading client programs, ensuring timely delivery, and managing a team to drive impactful results across diverse campaigns.
Responsibilities • Accountable for owning and leading flawless execution of client scope(s) and working alongside their Client Service leader (VP Client Services, and/or Director, Client Services) to identify primed areas strategic business growth. • Accountable for on-time, on-budget delivery of client scopes, prioritizing exceptional client service and five-star experiences. • Lead the development and implementation of overarching strategic direction for a diverse portfolio of social and influencer campaigns, from individual activations to long-term, relationship-focused initiatives, ensuring alignment with client objectives and the agency's overarching vision. • Know the components needed for flawless executional delivery, and push for exceptionally creative and unique work across a mix of global clientele in collaboration with our COE team(s). • Spearhead various key responsibilities, including influencer engagement, paid social, and measurement. Additionally, you will drive creative ideation, manage briefs, cultivate and nurture client relationships, present concepts effectively, develop compelling presentations, and offer clear perspectives on trends that significantly impact our strategies. • Take ownership of post-procurement influencer management, transitioning seamlessly from talent acquisition to nurturing enduring partnerships and facilitating content creation that authentically represents brand narratives and resonates with target audiences. • Manage team development and growth to meet the demands and expectations of clients for Account Supervisor(S). Support in feedback loop for career development of our Agency Operations Team. • Oversee your teams influencer marketing campaigns through VN’s proprietary platform(s) • Foster seamless collaboration and synergy with Center of Excellence (COE) teams, orchestrating cross-functional cooperation to ensure flawless execution of client scopes, adhering to timelines and deliverables. • Lead by example, fostering a collaborative and inclusive work environment where team members are empowered to contribute their unique perspectives and ideas, driving creativity, innovation, and professional growth.
Skills • 6+ years of digital/social/marketing experience • Expert knowledge of paid and organic influencer tactics • Experience managing multiple client portfolios across various and integrated service offerings • Strong understanding of influencer marketing and expert grasp of social media platforms • Proficient in interpreting and applying where necessary information provided by influencer management software (such as Creator IQ, Klear, Tagger, Upfluence) • Excelling project management skills with a keen eye for detail • Works collaboratively with planning and creative teams to drive business outcomes • Good understanding of paid and social amplification • Proficient with MS Office, Google or other presentation software • Robust experience with cross-channel integration • Certification in Facebook Blueprint, Twitter Flight School and/or Google Analytics • Social media tools like Sprout, Sprinklr, Hootsuite • CRM software experience like Hubspot
Benefits • Viral Nation is committed to diversity, equity and inclusion in our agency. • Viral Nation welcomes applications from people with visible and non-visible disabilities. • Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.
Company Overview • Viral Nation is a global influencer, marketing, and talent agency. It was founded in 2014, and is headquartered in Toronto, Ontario, CAN, with a workforce of 201-500 employees. Its website is http://www.viralnation.com.