Senior Social Media Manager
Full-time
San Diego, CA, USA
About the job
ATTENTION:
- **IF YOU WISH TO APPLY FOR THIS POSITION, PLEASE EMAIL YOUR RESUME TO RHARPIN@VITROAGENCY.COM
.**
- RESUMES SUBMITTED THROUGH LINKEDIN USING EASY APPLY WILL NOT BE CONSIDERED.
- THE POSITION WILL BE HYBRID, IN-OFFICE ON MONDAY, TUESDAY, AND THURSDAY UNLESS SPECIFIED OTHERWISE. WE ARE ONLY CONSIDERING CANDIDATES LOCATED IN THE SAN DIEGO METRO AREA.
THANK YOU!!!
About Vitro
Vitro is a bold and creative advertising agency based in San Diego, known for pushing boundaries and crafting innovative solutions that help brands achieve significant success. With an impressive roster of clients and expertise spanning digital, media, social, and mobile marketing, Vitro is passionate about creating work that inspires and drives results.
Position Summary
Are you a dynamic leader passionate about social media? Join our agency as a Social Media Manager and lead our social media department! You’ll develop insightful strategies for our clients while guiding a team in social content development and community management. If you're a strategic thinker with experience across key social media platforms, we’d love to connect.
What You’ll Do:
Team Leadership & Management
- Lead, mentor, and manage a multi-disciplinary social team, including a Community Manager and Content Creators.
- Oversee daily team workflows, ensure deadlines are met, and maintain the quality of all deliverables.
- Provide feedback, development opportunities, and performance evaluations for team members.
Social Strategy & Planning
- Develop comprehensive social media strategies tailored to client goals, audience insights, and industry trends.
- Build editorial calendars, content frameworks, campaign concepts, and platform recommendations.
- Identify opportunities for growth, new tactics, and emerging platforms for clients.
Content Execution & Oversight
- Oversee content creation across static, video, social-first storytelling, and UGC-style assets.
- Ensure all content aligns with brand voice, visual guidelines, and platform best practices.
- Work closely with creative, paid media, and account teams to maintain seamless execution.
Community & Engagement
- Oversee community management workflows and ensure timely, on-brand responses across all channels.
- Implement engagement strategies to increase brand affinity, retention, and conversation quality.
- Monitor and manage social listening practices to inform strategy and reporting.
Performance & Reporting
- Monitor key performance metrics and provide actionable insights to optimize content.
- Lead monthly/quarterly reporting, distilling analytics into strategic learnings and recommendations.
- Partner with paid media teams to align organic and paid efforts for maximum impact.
Client Management
- Serve as the primary social media point of contact for clients.
- Present strategies, content plans, and reporting to client stakeholders.
- Build trust-based relationships and proactively guide clients toward best practices.
Who You Are:
- 7 to 8 + years of social media experience, preferably within an agency setting.
- Proven experience in leading social media teams and managing client accounts.
- Strong understanding of social analytics, reporting tools, and platform algorithms.
- Excellent written communication, presentation, and storytelling skills.
- Ability to balance strategic thinking with hands-on execution.
- Expertise across TikTok, Instagram, Facebook, YouTube, X (formerly Twitter), LinkedIn, Pinterest, and emerging platforms.
- Experience with influencer marketing and user-generated content (UGC) development is a plus.
- Bilingual English + Spanish-speaking is a plus.
What You’ll Get:
- Full-time salaried position
- Salary pay range: $90,000 - $100,000
- Hybrid position (in-office Mon/Tues/Thurs) - Must live in San Diego
- Office location: 225 Broadway, San Diego, CA 92101
- We offer competitive group health and insurance plans, 401K (with a company match), sick time, holiday pay, and flexible time-off policies to provide you with opportunities to rest and recharge in between projects.
- Visit our Website:
vitroagency.com