Supervising Producer, Creator Content

GBH enriches people's lives through programs and services that educate, inspire, and entertain, fostering citizenship and culture, the joy of learning, and the power of diverse perspectives. At GBH, we believe in the advantages of coming together to build community, mentor and learn from colleagues, and connect more deeply with our mission. As a result, the majority of our staff are hybrid and work both from home and onsite. Our current hybrid approach requires staff to work onsite a minimum of two days each week, every Tuesday and one other day, to be determined by their business unit. Hybrid staff are also welcome to come in additional days each week or may be asked to come in on other days by their manager. DEPARTMENT OVERVIEW GBH Strategy and Business Development works to explain the evolving media landscape, as well as internal and external issues we face, to the GBH community (leadership, staff, Board), so we can collaboratively develop solutions to create a thriving and more sustainable future for GBH. As part of the strategy department, the Digital Content team provides GBH’s diverse content production, journalism and business units with strategic guidance, audience development support and digital content production and disciplined experimentation. The team is a dynamic, versatile group of digital producers with skills in digital video, social media, email and website content development.

JOB OVERVIEW GBH is seeking a talented video creator to lead GBH’s initiatives around creators and influencers, both internally and in the community. This role would work across the organization to develop and produce videos for our productions, spearhead new initiatives such as the integration of sponsorship in social video, and represent GBH visually on digital platforms as an internal host and creator. This role is ideal for a creative storyteller who thrives in a fast-paced media environment and is passionate about public media, culture, and community.

This in-house content creator would be on the front lines of GBH events, community initiatives, programming and more, producing dynamic video content for TikTok, YouTube, Instagram, Facebook and other social platforms. This role will be responsible for conceptualizing, creating, shooting and editing high quality digital content, partnering with teams across GBH.

Candidates must demonstrate excellence in video storytelling with strong composition, timing and presentation. Attention to detail and a mastery of spelling, punctuation, news writing and AP Style are required. The candidate must be comfortable and willing to be on-camera, be able to translate broadcast content to social platforms, and work closely and collaboratively with talent.

This is a unique opportunity to build a personal and professional brand with the full support of GBH’s infrastructure. The ideal candidate is a self-starter with a strong voice, deep understanding of social trends, and a passion for engaging audiences.

This will be a hybrid role, although candidates must be able to easily come into GBH’s studios in Boston for meetings and shoots.

RESPONSIBILITIES* Produce scroll-stopping, attention-grabbing content for YouTube, social, web, and wherever audiences are paying attention.

• Collaborate with GBH teams to amplify campaigns and content from across the organization, including national productions, news, music/arts, education and archives.
• Write scripts, shoot footage, and edit everything from fast-turn social reels and commercial spots to longer-form branded videos.
• Develop and execute content strategies that drive engagement, reach and brand awareness.
• Attend and cover GBH events, productions and overall presence in the local community, for GBH and GBH sub-brands social platforms.
• Develop and lead new initiatives with creators in the local community
• Work closely with marketing, sponsored content and digital content teams to align messaging and campaigns.
• Represent GBH at events, on-camera or in public facing content as needed.

SKILL SET* A passion for visual storytelling

• Strong camera skills and lighting savvy
• Strong on-camera presence
• Proficiency in short-form video production (TikTok, Reels, YouTube Shorts, etc.)
• Mastery of Adobe Creative Cloud, especially Premiere Pro, After Effects, Photoshop and Illustrator
• Understanding of trends/best practices for social video platforms with the ability to develop new creative ideas and approaches regularly
• Experience with live streaming production such as on IG or TikTok Live
• Excellent organizational and communication skills
• A collaborative spirit with the confidence to lead a concept or run a solo shoot
• A portfolio that proves you can do the job – and push it further.

EDUCATION AND EXPERIENCE* Bachelor's Degree or equivalent work experience required.

• At least 5 years of progressively complex social video production experience, independently or with a traditional media organization
• Professional expertise in creating and growing an audience for a social media channel/account through social video
• Experience producing educational or youth-focused content
• Desire to work in a fast-paced and fluid environment
• Ability to work various shifts and times, including evening and special events as needed

JOB SPECIFICS Staff position Hybrid position LOCATION 1 Guest Street, Boston, MA 02135 This position is located in Boston, MA, and requires on-site presence. Salary Range $110,630 - $140,600Compensation offered within this range is determined by skills, experience and internal pay equity. GBH is an equal opportunity employer. The community and audience we serve are diverse, and we wish to foster that diversity in our workplace. Toward that end, GBH does not discriminate against individuals in hiring, employment, or promotion based on race, religion, color, sex/gender, gender identity and gender expression, age, marital status, national origin, sexual orientation, citizenship, disability, veteran or military status, political belief, pregnancy, genetic information, or any other characteristic protected by law. Application Process Assistance GBH will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process. To initiate an accommodation request, contact the Human Resource department by sending an email to human_resources@wgbh.org or by calling 617-300-2000.