Public Relations Coordinator

Position Summary

The Public Relations Coordinator supports the development and execution of communication strategies that enhance the organization’s image and strengthen relationships with media, stakeholders, and the public. This role involves managing, coordinating events & clients. Assisting clients and capturing sales leads.

Key Responsibilities

• Distribute press releases, media advisories, and other PR materials.
• Coordinate media outreach and maintain relationships with journalists and influencers.
• Monitor media coverage and prepare reports on PR campaign performance.
• Assist in planning and executing public events, press conferences, and community initiatives.
• Support social media strategy by creating and scheduling posts aligned with brand messaging.
• Maintain and update media contact lists and PR databases.
• Collaborate with internal teams to ensure consistent messaging across all channels.
• Handle inquiries from media and the public in a timely and professional manner.

Qualifications

• Bachelor’s degree in public relations, Communications, Marketing, or related field.
• 1–3 years of experience in PR, communications, or a similar role.
• Strong written and verbal communication skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Proficiency in social media platforms and basic analytics tools.
• Familiarity with media monitoring tools and PR software is a plus.

Skills & Competencies

• Excellent organizational and time-management skills.
• Creative thinker with attention to detail.
• Strong interpersonal skills and ability to build relationships. Adaptability and problem-solving abilities.