Influencer Marketing Specialist

Role Description: The Account Executive oversees the day-to-day tasks for clients, serving as a key client-facing liaison. They are responsible for helping to manage the client relationship, drive deliverables, and execute affiliate and influencer strategies across accounts. This role leads daily and weekly publisher and creator outreach, ensuring seamless communication, strategy execution, and performance management.

Responsibilities:

• Source and identify aligned creators for a variety of clients and account needs
• Utilize and navigate platforms such as TikTok Shop, CreatorIQ, ShopMy, and LTK
• Ability to utilize affiliate platforms
• Manage and drive profitable customer acquisition through affiliate partnerships
• Communicate with clients, creators, and publishers via email, phone, and in-person meetings
• Execute affiliate program strategies aligned with client objectives to drive performance and growth
• Demonstrate a strong understanding of the influencer and affiliate landscape
• Identify industry trends and provide strategic recommendations based on performance and market movement
• Monitor day-to-day affiliate activities and respond to inbound inquiries
• Review and approve affiliate applications
• Manage creator communications through email and platform messaging
• Stay current with affiliate marketing trends, emerging partners, and platform updates

SKILLS:

• Ability to prioritize tasks while working across multiple accounts
• Highly organized and communicative
• Excellent written and verbal communication skills
• Strong attention to detail and time-management skills
• Motivated, smart, creative, and adaptable
• Positive working attitude with the ability to collaborate effectively
• Ability to manage multiple projects and client workflows simultaneously

Requirements:

• Bachelor’s Degree
• 2-4 years of in-house e-commerce or agency experience
• Knowledge of affiliate networks (Commission Junction, Impact, Rakuten, etc)
• Exceptional planning and project management skills
• Ability to prioritize and manage time efficiently across client, partner relationships, and internal initiatives