Marketing Coordinator (Part Time, Onsite) SeaWorld San Diego

What you get to do:

As a Digital Engagement Coordinator, you’ll take on a variety of responsibilities related to guest engagement within social media across all of our parks. This includes both public and private social media dialogue with guests, geared towards driving positive guest outcomes and engagements. You will:

• Day-to-day monitoring and engagement in digital conversations across owned and external social media channels, including Facebook, Instagram, Twitter, YouTube, and online review sites
• Respond to guests/followers in a timely manner and ultimately drive a positive recovery/sentiment within the community
• Monitor, track, and report on feedback, online reviews, and comments
• Build relationships with guests, annual pass holder communities, influencers and the community as a whole
• Support and collaborate with the social media strategy team to generate community insights which impact planning and execution of a monthly editorial calendar social marketing campaigns, events, and promotional initiatives
• Nurture a stronger sense of community and provide powerful consumer insights on our fans
• Maintain active dialogue with brand advocates, prospective guests, influencers and fans
• Extend visibility and grow credibility with guests by monitoring our platforms, engaging and delivering excellence in community management
• Report out on community KPIs while strategizing ways to scale our communities and connect with new guests
• Continually analyze and efforts and messaging specifics to drive robust community dialogue
• Keep up with current internet/ social trends, apps and technology
• Help to actively uncover social media efficiencies between cross-functional teams (Corporate / Park)

What it takes to succeed:

• 2 + years of experience in a guest services role (social media community management experience is a plus)
• Bachelors Degree in Communications, Digital Marketing or other relevant professional experience
• Established expertise in social media platforms including but not limited to Facebook, Instagram, Twitter, and YouTube.
• Experience with online review sites such as TripAdvisor, Yelp, Google, Glassdoor and Indeed a plus
• Strong written/verbal communication skills; able to read, write and speak English.

Compensation: $18 per hour