Marketing & Business Development Manager

Marketing & Business Development Manager

Location: South Florida Locations (Fort Lauderdale, Delray Beach, Aventura)

Company: VIO Med Spa

About VIO Med Spa

VIO Med Spa is a national leader in aesthetics, wellness, and regenerative medicine — with South Florida locations in Aventura, Fort Lauderdale, and Delray Beach. We combine luxury, safety, and real results with a mission to empower confidence from the inside out.

@Viomedspa.FTL

@Viomedspa.Aventura

@Viomedspa.Delray

About the Role

We’re seeking a Marketing & Business Development Manager— a creative, organized, and highly motivated professional who can bring our brand vision to life across digital, in-person, and experiential platforms. This role blends marketing strategy, social media content creation, influencer management, and event coordination — with exciting crossover into podcast and media production.

You’ll be the driving force behind how VIO connects with our audience — online, in the community, and on screen.

Key Responsibilities

Marketing & Brand Growth

Develop, manage, and execute strategic marketing campaigns to drive awareness, leads, and memberships.

Manage Instagram, TikTok, and other social platforms, ensuring consistent, high-quality content aligned with the VIO brand.

Collect, edit, and post before-and-after photos and videos** from providers — ensuring content is compliant, well-lit, and on-brand.

Schedule, boost, and monitor paid posts and ads to optimize engagement and conversions.

Design and launch email and SMS campaigns promoting services, memberships, and events.

Oversee creation of marketing materials and branded assets for both print and digital channels.

Influencer Marketing & Partnerships

* Identify, recruit, and manage relationships with **local influencers, brand ambassadors, and creators** aligned with VIO’s image.

* Coordinate influencer collaborations, giveaways, in-spa visits, content days, and cross-promotions.

* Track ROI, engagement, and audience growth from influencer initiatives.

* Maintain ongoing communication and ensure brand consistency across all partnerships.

Events & Community Development

* Plan, promote, and execute **in-spa events, grand openings, and VIP experiences.**

* Build partnerships with local businesses, gyms, salons, and wellness brands for cross-marketing opportunities.

* Coordinate community participation in local events, pop-ups, and sponsorships.

* Ensure all events are polished, professional, and on-brand from concept to execution.

Podcast & Media Production

* Help organize, coordinate, and occasionally host or co-host podcast and video episodes for the VIO-affiliated show.

* Manage episode planning, guest scheduling, and recording logistics.

Preferred: Edit episodes using platforms like DeScript to produce high-quality final content for YouTube, Spotify, and social media.

* Collaborate on the content rollout strategy across multiple channels.

Business Development

* Drive lead generation, new client acquisition, and membership growth through creative marketing initiatives.

* Collaborate with providers to gather client stories, testimonials, and transformation content that fuel marketing success.

* Support brand-level growth campaigns and assist with local partnership development.

Requirements

* 2–4 years of experience in marketing, PR, influencer relations, or event coordination (preferably in beauty, aesthetics, wellness, or hospitality).

* Proven success managing **social media, influencer collaborations, and digital campaigns.

* Strong organization and project management skills.

* Experience with email marketing (Ex. Emma, Klaviyo, Mailchimp) and ad platforms (Meta Business Suite, TikTok Ads Manager).

* Excellent communication and creative storytelling abilities.

* Comfortable on camera and/or assisting in media production.

* Familiarity with DeScript, Canva, or CapCut preferred.

* Passion for aesthetics, wellness, and helping people look and feel their best.

* You will have to travel to all 3 locations and events around each spa

Why Join VIO Med Spa

* Be part of one of the fastest-growing, nationally recognized brands in aesthetics.

* Work in a collaborative, creative, and empowering environment.

* Enjoy creative freedom and direct impact on brand growth.

* Gain experience in media and podcast production with national visibility.

Competitive compensation and performance-based incentives.

• Health insurance reimbursement** and 401(k) with employer match.

Job Type: Full-time

Projected Total Compensation: $45,000.00 - $70,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Flexible schedule
• Health insurance
• Paid time off

Work Location: In person