Account Manager, Consumer

Account Manager, Consumer - Louisville, KY

SHIFT is a Boston-based performance communications agency specializing in consumer and technology PR and marketing with 7 offices nationwide. We're a collective of strategists, conversation starters, creators and conveners who are relentlessly focused on shifting our clients ahead. We're looking for an experienced PR pro to join our consumer team to manage a local client in the hospitality industry with locations across Kentucky, West Virginia and Tennessee.

If you love events, gathering social content live, and being the feet on the street when it comes to client work then this role is for you. If you have experience with local and regional media, social influencers, content creation and have a passion for local storytelling and community activations that drive business results, then read on...

What You’ll Be Doing

• Building a deep network of trusted relationships with the media and influencers key to your clients’ success.
• Executing integrated communications plans and programs that move the needles your clients care about.
• Drafting a broad range of materials – from press releases to social content
• Identifying and engaging influencers willing to advocate for our clients’ brands.
• Identifying and pitching reporters with timely and compelling story ideas/angles and supporting them through the reporting process with access to clients, data, materials and more that make their stories stronger and jobs easier.
• Working collaboratively with a distributed team of PR pros on consumer accounts large and small.
• Attending local meetings on behalf of the agency - presenting plans and trouble shooting issues.

What You Bring

• Minimum five years of experience in an agency or other fast-paced client environment
• A deep understanding of today’s consumer, particularly Gen Z and multicultural audiences – from micro to macro shifts – and how those trends are impacting people’s purchasing power and the brands they engage with
• Experience in influencer marketing, media relations and social media best practices; with knowledge of what it takes to create earned media campaigns and sponsored opportunities
• A love of news, social media, current trends and pop culture
• Ridiculously strong oral, written and interpersonal communications
• Experience (or strong interest) in food, beverage and hospitality a plus

What It Takes To Succeed Here

• Help us improve. Become fluent in the agency’s brand and business; familiarize yourself with our teams, clients, best case work and best proposals. See a missed opportunity along the way? Call it out. Share your thoughts. Make us better.
• Know what’s going on. Read/watch/listen to and then analyze and report the news and social trends that are important to you and your clients; provide recommendations for actions that the client can/should take as a result.
• Have a point of view. We’re not looking for people who agree with everything we say. We’re looking for people who think independently, believe in what’s important to them and can bring and defend that passion to work with them every day.
• Raise your hand. Don’t ever wait for someone to ask you to do something; ask what you can do to help your team, our clients and our agency succeed. Daily.
• Live our values. Nothing is more important. We’ll hold you to that standard and you can hold us to that standard. It’s that simple.

Benefits

• Competitive compensation & annual increases
• Generous PTO package & paid holidays
• Annual paid recharge shutdown the last week of the year
• Employee referral and new business incentive bonuses
• Flexible hybrid work environment (three days in-office)
• Summer Fridays
• Technology stipend to set up your home office with the tech you need
• Monthly cell phone stipend
• 401k contribution that starts and vests 100% on day one
• Comprehensive healthcare, dental & vision coverage
• EAP that offers 24/7 access to Licensed Professional Counselors
• Donation matching & time off to volunteer in your community
• Frequent opportunities for career advancement
• Company outings & celebrations
• Flexible spending accounts (healthcare, dependent, commuter)
• Paid parental leave for birth and adoption
• Tuition reimbursement for ongoing education costs
• Inclusive, flexible and supportive work environment
• Recognition and celebration of professional wins and milestones

If you’ve got what it takes and are ready to take your career to the next level, we want to meet you.

SHIFT is a performance communications agency. We're a collective of strategists, conversation starters, creators and conveners who are relentlessly focused on shifting our clients ahead. Our expert teams shape insights, empathy and sector expertise into purposefully integrated programs that solve for our clients specific opportunities and objectives. And we let nothing get in our way. We haven’t in our 20 years as an agency, which has paved the way for many communications firsts and has won us industry recognition and enviable client partners. We’re a small agency culture with access to any business resource our team and clients might need, thanks to being part of the 1,000-person strong AVENIR Global network and Padilla family of brands. Learn more at www.shiftcomm.com.

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