Social Media and Marketing Manager

The Role

We’re looking for a Social Media Manager who lives and breathes digital culture—someone who can blend creative storytelling with strategic execution across multiple platforms. You’ll partner closely with our Creative Director (CD) and Chief Marketing Officer (CMO) to craft content that deepens brand love, drives engagement, and grows our community across Instagram, TikTok, Facebook, Reddit, and YouTube.

This role requires a balance of creative flair, analytical rigor, and proactive community engagement. You’ll help shape how the world sees and interacts with Imaginary Authors every day.

What You’ll Do

• Partner with the CD and CMO to develop and execute multi-channel social strategies that ladder up to brand and campaign goals.
• Support paid social advertising efforts and coordinate creative asset delivery with the design team.
• Manage TikTok Shops and emerging social retail platforms.
• Lead daily community engagement—responding to comments, DMs, and mentions, while identifying and building relationships with key creators.
• Oversee influencer and gifting programs (Lobby, Minisocial, etc.), tracking resulting UGC and earned media.
• Plan, create, and publish content across platforms (approx. 4–5 Instagram, 2–3 Facebook, 1–2 TikTok, 1–2 Reddit per week) and help grow YouTube.
• Monitor performance analytics and deliver monthly reports highlighting growth, engagement, and insights.
• Stay current on trends, platform updates, and cultural moments—proactively suggesting experiments or new formats.
• Contribute ideas and assets to 4–8 major campaign launches per year.
• Participate in key team meetings for alignment, data review, creative brainstorming, and professional development.

What You’ll Bring

• 3+ years of experience in social media marketing, content strategy, or community management (ideally in lifestyle, beauty, or creative industries).
• Expertise across all major social platforms and their best practices.
• Strong writing and storytelling skills with a clear, engaging tone.
• (Bonus) Photography, video editing, or design capabilities or email marketing.
• A proactive, detail-oriented, and culturally tuned-in mindset.

Location

Remote, with preference for candidates based in Portland, Oregon.

To Apply

Please send us a message here on Indeed and let us know the Top 3 reasons why you’d be a good fit for Imaginary Authors (feel free to include professional experience, creative achievements, and/or anything that might spotlight your passionate approach to life). Please also include what, if any, your relation is to perfume and/or Imaginary Authors. Brevity is encouraged. Resumes will be requested only from those who make it to the second round. Thank you for understanding.

Job Type: Full-time

Pay: $48,000.00 - $55,000.00 per year

Benefits:

• Flexible schedule
• Paid time off
• Professional development assistance

Work Location: Hybrid remote in Portland, OR 97214